About Attorney Jacob Goad

Personal Injury Attorney Jacob Goad

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Mr. Jacob Goad is a workers’ compensation and personal injury attorney in Durham, North Carolina. He is the founder of the Law Office of Jacob Goad, PLLC located at 401 N. Mangum St. Durham, NC 27701. Mr. Goad represents clients statewide.

Jacob graduated from UNC-Chapel Hill in 2005, where he majored in Spanish and minored in Social and Economic Justice. At UNC, Goad earned membership in Sigma Delta Pi, a Hispanic Collegiate Honor Society. Mr. Goad also participated in the Jazz Circle and Christian fellowship groups on campus. 

After graduation, Jacob has spent the majority of time working for Plaintiff-side personal injury attorneys firms. Mr. Goad has only worked providing counsel to Plaintiffs, and does not represent insurance companies. 


University of North Carolina at Chapel Hill, 2005

  • ESpanish and Social and Economic Justice

North Carolina Central School of Law, Durham, NC. 2016

Affiliations and Memberships:

North Carolina Advocates for Justice

  • EWorkers' Comp. Section Member
  • EAuto Torts Section Member
  • EHispanic Law Division
  • EIncoming Membership Rep.

North Carolina Bar Association

  • EWorkers' Comp. Section
  • EChair, Legislative Committee for WC Section.

Durham County Bar Association

  • EFormer chair of Young Lawyers Division
  • EFormer Secretary of Young Lawyers Division

Urban Ministries of Durham, Member

  • EBoard of Directors, Current Secretary

Face to Face, Greensboro, NC

  • EFormer Member of Board of Directors

Alamance Presbyterian, Greensboro, NC.

  • EFormer Member and Elder

Time in Peru

After earning his undergraduate degree, Mr. Goad lived and worked in Peru.  While there he got involved with environmental advocacy and coordinated international delegations. Notably, Jacob accompanied CNN crew and Dr. Sanjay Gupta to the town of La Oroya where Mr. Goad introduced Dr. Gupta to  residents. The people there lived in the shadow of a toxic metallurgical smelter complex. Mr. Goad attributes his decision to practice workers’ comp. to his experience of interacting with metallurgical and mine workers in Peru.

While in Peru, Mr. Goad was once transported by the Peruvian Air Force into an earthquake zone. He was there to document and  photograph the need for aid and funds to support the residents. After being interviewed by CBS, hundreds of thousands of dollars were raised to provide assistance to those in need.

Mr. Goad’s advocacy experience in Peru is useful to him today as he advocates for claimants injured in personal injury matters.

contacto abogado jacobo
contacto abogado jacobo
contacto abogado jacobo
contacto abogado jacobo

Law School and Professional Background

After returning from Peru, Mr. Goad graduated from North Carolina Central University’s Evening Law Program for students pursuing law degrees while also holding full-time employment. Mr. Goad was already working at this time as a paralegal for NC injury law firms while he attended school at night. While attending law school in Durham, Mr. Goad met his wife, Kelly, who is a speech therapist at a private clinic in town.

Over the past 11 years, Mr. Goad has dedicated the majority of his time to help people who have been seriously injured from work injuries and car accidents. He has served on a variety of boards for nonprofit organizations, including previously serving as Chair of the Young Lawyers Division for the Durham County Bar Association. Mr. Goad serves as Secretary of the Executive Committee for Urban Ministries of Durham, which provides shelter, services, and meals to the homeless population of Durham. Additionally, he is the Legislative Committee Chair of the Workers’ Compensation Section of the North Carolina Bar Association. Jacob has also been designated as a Rising Star for 2022 by Super Lawyers.

Mr. Goad can be reached at (919) 421-7888.